For their directorial debut Mike Skrgatic and James Allen, founders of Time Based Arts, were commissioned by Wieden+Kennedy to create Honda's new idents for Film On 4. 

The four films take us on a journey of the creative process, from script to screen and everywhere inbetween. 

We were lucky enough to work with TBA creating and plotting out much of the futuristic, Japanese inspired robot film.

The four films work together as a 90 second film, blending seamlessly together. For the culmination of this story we also created the end logo resolve, rendered in a bespoke testing facility.

Full credits below.


Agency: Wieden and Kennedy
ECDs: Tony Davidson, Iain Tait and Kim Papworth
CDs: Carlos Alija and Laura Sampedro
Creatives: Juan Sevilla and Mico Toledo
Agency Producer: Michelle Brough

Directors: James Allen and Mike Skrgatic @Time Based Arts
DOP: Daniel Landin
Producer: Bonnie Anthony
Editor: Paul Hardcastle @Trim

Time Based Arts
Executive Producer: Tom Johnson
Colourist: Simone Grattarola
VFX Supervisors: Sheldon Gardner, Stephen Grasso
Lead Flame: Luke Todd, Matt Jackson, Thiago Dantes
Flame: Jamie Crofts, Adam Patterson
Lead Nuke: Matt Shires, Bernie Varela
Nuke: Ralph Briscoe, Aitor Arroyo, Linda Cieniawska
3D/Design: Chris Wood, Dan Davie, Tom Robinson, Stephen Ross, Mike Battcock, Sam Osbourne, Federico Vanone, Nigel Timms, Federico Guzzardo, James Mann, Oscar Gonzales Diez, Dave Loh, Jeroen Hooghoudt, Tom Hall, Jess Gorick
Artists/Concept: Sylvie Minois, James Husbands, Yibi Hu, Nigel Raynor, Ben Oliver
Additional Photography: Dan Lowe